I’m as big an advocate as any that you should continue to educate yourself through thought provoking books, online business education, and deliberate practice, but often these things are done for a different, negative reason.
Instead of focusing your energy towards creating something that matters do you ever go off to “research and plan” for a few hours instead?
You pick up a book you’ve already read, look on social media for links to inspirational posts to get you motivated, or email a few close friends to justify that what you are planning on doing matches what you already KNOW you should be doing.
Just Do It
The Nike slogan definitely applies here. Just do what you know you need to do.
YOU are the one that does the work day in and day out. YOU are the one that knows best what should be done. YOU are the one that the final decision rests on. YOU are the one that will have to deal with the praise or criticism.
So why are you spending so much time looking elsewhere for the justification of what your gut is telling you to do?
It partially stems from the fact that we’re afraid of doing the wrong thing. We want people to be vested in our decisions so that if we fail it isn’t entirely our fault.
Also, it is oftentimes “sexier” to talk about what we do than it actually is do it.
The Right Reason
When you talk about what your plans are with other people you do get a sense of accountability and can get great feedback, so I’m not saying that you should never do it.
What I’m saying is that you need to make sure you are doing it for the right reason.
When you seek outside opinions, look for resources to help you out, or spend time learning make sure you aren’t doing it just because you are procrastinating.
If you know what you should be doing, go and do it.
Because people that DO are the people that CHANGE their lives and the lives of others for the better.